NEW: Building a Second Brain ROI calculator

Welcome, readers of Tiago Forte’s newsletter.

If you’re looking for the ROI worksheet, here’s the link!

Read on if you want to learn about the thinking behind it!

Wishing you much success with building your Second Brain,

Chuck Frey


The Building a Second Brain course requires a major commitment of time and money. No question about it. It’s not for everyone. But if you’re serious about making a major dent in your universe, then I’m convinced that it’s a game-changer!

Why am I sharing this with you? Because most people don’t realize the incredible value of training and the multiplier effect it can have on their efficiency and effectiveness. Training is one of the highest value investments you can make to accelerate the trajectory of your career.

You can profit from Building a Second Brain in two important ways:

It can help you be more productive. A well-organized Second Brain enables you to find what you need and assemble the “building blocks” it contains into new ideas, projects and content – much faster. Your time has a dollar value per hour. Simply by saving you a few hours a week, your Second Brain can save you many thousands of dollars in time per year!

It can help you produce a greater quantity and quality of creative ideas. All it takes is one idea to revolutionize your life. A single idea can easily be worth thousands or even millions of dollars to you! There’s no question that BASB can help you to accelerate your creative output. Imagine what that could be worth to you!

I believe so strongly in the value of Building a Second Brain that I created a new 1-page return on investment (ROI) worksheet that you can use to estimate its potential value to you. As you’ll see, even with some fairly conservative assumptions, it will easily pay for itself many times over!

Download my new BASB ROI worksheet here

Learn more about the Building a Second Brain course here.

(registration for the current program closes on Monday, August 24, 2020 at midnight U.S. Pacific time)

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